Tips For Retouching Product Images In Photoshop For E Commerce

Tips For Retouching Product Images In Photoshop For E Commerce – Mannequins allow your products to retain their shape, making your product images look more professional and accurate – thereby increasing customer appeal.

However, mannequins can be distracting, so a great alternative is to create a mannequin ghost effect like the one below for product photos.

Tips For Retouching Product Images In Photoshop For E Commerce

At first glance, this type of image may seem difficult to reproduce, especially for professional photographers. Like most challenges, it’s possible if you take each step one at a time.

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To create the desired effect, we follow a simple process that involves combining two images of a product. It is important to understand how you should photograph your product to make the post-production process more efficient.

Follow this easy to get started guide and learn how to use post-production photo editing to create a “ghost mannequin effect” for your e-commerce product portfolio.

One of the most common techniques used in modern photography is the use of models or mannequins to demonstrate the unique shape and fit of each product.

However, showing a model or mannequin in every picture is not always effective. Sellers sometimes choose to model their models and remove the models and then make the mannequin invisible in Photoshop.

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For small retailers who do most of their photo editing themselves, removing models and mannequins can be difficult to master.

To create your dream “ghost mannequin” (also known as “invisible mannequin”), you first need to photograph your product being worn by the model or mannequin from multiple angles. The upside is that you can use these images in your product gallery alongside any “ghost” images you’ve created.

If you decide to use a real model, make sure you use a fixed position as shown above.

Also, your model should be somewhat styled and long hair should be tied back so that it does not obstruct the model’s view. These details make photo editing much easier.

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Depending on your needs, you can choose to buy a mannequin with or without arms, hands, legs, or neck. If your mannequin has arms and hands, make sure the limbs can be placed outside the frame.

White matte mannequins are usually unimaginative and can be placed on white skin, making it easier to edit the mannequin in the photo.

Make sure your product fits your mannequin or model by using the correct size or style and clothing. Also, if your model has sleeves, don’t forget to tuck the sleeves down so the viewer can’t see them.

To perform the phantom mannequin technique, you must be able to create high-quality images in a library environment.

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The lower the quality of your photos, the less attractive the mannequin effect will be to these photos. Depending on each product you’re shooting, camera and lighting techniques, equipment, and location all come into play here.

If you need inspiration, check out this demonstration of a professional ghost mannequin photo shoot by e-commerce photo studio Fotoempresas.

When shooting, it is important to position the camera in the same way as the chest, and the camera should be placed on the hips and in the bottom picture.

Shooting from too high or too low an angle can make the dress look “off” and invisible.

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Below are two examples of tank tops worn by mannequins. The photo on the left is taken below chest height, which gives a negative impression of the model; the front and back photos were taken with the right hand at chest height, resulting in a beautiful model.

For the image above, the camera is positioned below chest level, which balances the exposure of the model.

Using a telephoto zoom lens to capture your photos helps reduce distortion and gives you the flexibility to get closer to smaller subjects and farther away from larger ones.

Make sure the studio shooting area is large enough to hold your camera and travel around to photograph an invisible mannequin: two studio lights and an umbrella are placed on either side of the model, as well as a wide distance in the background.

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For shirts and similar items, make sure the top is open and the inside back is visible. You might even want to turn it inside out sometimes.

Once you’ve got the right ideas, it’s easy to create a mannequin effect — as long as you have the right post-production software (like Adobe Photoshop) and your models are in the right shot. if received. You can also outsource this editing work to professional editors and get your ghost photos back ready to sell within 24 hours.

Outsourcing this work can save your company a lot of time and frustration in the long run, but if budget constraints dictate that you do the editing yourself, follow these seven easy steps to create your own ghost effect in Photoshop.

First, you need to open the mannequin image and the foam board image in Photoshop. Select a picture of your mannequin and create a new wallpaper.

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Fill this layer with white; When you’re done, this will be all your data. It is also useful to label layers to separate them and keep them organized.

Now it’s time to choose the model in your mannequin photo. Zoom in and choose your favorite selection tool: quick selection, lasso or magic wand.

Remember that in most cases, using white when shooting allows you to easily remove the mannequin due to the color contrast between the model and the background.

After you have selected the entire model, clean the mask so that it looks nice and solid, remove all the details and the mannequin.

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At this point, you should see your model moving against the white background you created earlier.

If necessary, add a mask filter and/or re-filter the edges of the product to give it a clean look.

Now it’s time to switch tools and repeat steps 1, 2 and 3 on the foam model image.

This type of product image may seem a little strange at first, but it’s important to work with someone; The pictures inside the model complete the mannequin concept and allow us to show the interior of the model’s back.

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If both images have clean areas of the mask, drag the mask from the foam board image to the phantom mannequin model image.

Next, adjust the position and size of the foam board so that it fits perfectly behind the mannequin layer, next to the rounded shoulder.

At this point, it’s a good idea to hide the mannequin and erase the unnecessary parts of the foam board.

You just need to keep this corner of the neck between your shoulders. Notice how the thread on the back is also shown in the video below.

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Don’t forget to remove this area in the foam board image, as it is already in the mannequin image.

Once you’ve done this, double check that the fabrics are clean and that nothing fits – especially around the neck and shoulders.

Finally, add a drop shadow between the two layers to give the model some depth, and just to be safe, save a copy of the Photoshop file with all layers intact.

After saving the layer file, flatten or merge all the layers and save the image as a separate file again. This last step will make your photo look professional and realistic.

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If the editing job is done well, you will get great 3D results like the one below, which will enhance your product image and help increase sales for your online store.

Want to see all seven steps in action? See the tutorial below for a step-by-step guide on the process.

As you can see, if you follow the steps, you can create your professional product models with ghost mannequin effect. You can download this complete guide to shooting a ghost mannequin model to see different types of clothing samples.

Remember that this effect on your product images will not only make your products look beautiful and amazing, but also make your online store look professional. You will raise your brand in the eyes of customers and this will increase sales.

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Thomas Kragelund is the CEO and founder of Pixelz, a leading graphic design partner for internet marketers, bloggers, designers, photographers and webmasters worldwide. He has been working in the e-commerce industry for the past 15 years. Sign up today and edit 3 product photos for free. Planning to launch your eCommerce store and need product images? Or do you want to take photos to increase your sales? We have the ultimate eCommerce product photography guide for you.

Since images should be the backbone of any eCommerce marketing strategy,